Writing
I write about the products I build, mine and my clients’, and about product work in general.
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- OpenStable9 min read
Building in a market that runs on Facebook groups
If you keep a horse in the UK and need a new yard, you post in a Facebook group. “Does anyone know of livery near Guildford?” Then you read the comments. Some help. Many name yards with no space, because the people replying can’t know who has room this week. In our research, owners contacted 10 to 20 yards to find two or three with a space.
- Growth
- Marketplaces
- Research